What is GBP Attributes?
TL;DR
Details about your business shown in Google Business Profile, "Women-owned," "Wheelchair accessible," "Free Wi-Fi," "LGBTQ+ friendly." Available attributes depend on your category. Complete all relevant attributes to appear in filtered searches and give customers useful information. Google sometimes adds attributes from user suggestions.
On this page
Frequently Asked Questions About GBP Attributes
What GBP attributes should I add?
Add all attributes that accurately describe your business. Focus on attributes customers might filter by: accessibility, payment methods, amenities, ownership characteristics. Available options depend on your business category.
Do attributes help local rankings?
They can help you appear in filtered searches. When someone searches 'wheelchair accessible restaurant,' having that attribute helps. They also improve user experience by providing relevant info upfront.
Can customers add attributes to my profile?
Yes, Google allows users to suggest attributes like 'has parking' or 'good for kids.' You can confirm or deny these suggestions in your GBP dashboard. Monitor regularly to ensure accuracy.
Terms Related to GBP Attributes
Google Business Profile
The free Google listing that displays your business in Maps and local search results (formerly Google My Business). Your...
Read definition Local SEOLocal SEO
A specialized branch of Seo focused on optimizing a business's online presence for location-based searches. Local SEO st...
Read definition Local SEOCitation Cleanup
The process of finding and fixing incorrect business information across the web. Old addresses, wrong phone numbers, and...
Read definition Local SEOData Aggregators
Companies that collect and distribute business data to hundreds of directories. The major aggregators (Data Axle, Locale...
Read definition Local SEOFranchise SEO
Local-seo for franchise businesses with the added complexity of brand control and multiple operators. Franchisees need l...
Read definition Local SEOGBP Categories
Business categories you select in Google Business Profile that tell Google what type of business you are. Your primary c...
Read definitionFeatured Local SEO Case Study
Local SEO Case Study: From Invisible to #1 Across 100 Miles in 6 Days
A $6,500 investment. 47 pages. #1 rankings across 100 miles for 'wedding DJ' in Colorado. Here are the real numbers so you can decide if it's worth it.
More Local SEO Case Studies
Featured
How a Forced Name Change Became the Best Thing That Happened to a Colorado Springs Epoxy Company
From invisible online to #1 across a 25-mile radius, fully booked, and expanding into commercial
Results of a New Website and SEO Campaign for a Construction Company in Colorado
From #13 to #2 on Google Maps in 60 days
Featured
Website Design, SEO & AIO for Healthcare Revenue Cycle Management Company
1,004 organic keywords with 66% traffic growth
How a Website Design and Local SEO Services Transformed a Guitar Teacher's Idea into a Multi-Instructor Academy
Website that doubled student enrollment
Ready for Results Like These?
Let's talk about how local seo can drive real growth for your business.
Get a Free ConsultationLocal SEO Articles
View All Posts »
How to Optimize Your Google Business Profile
Step-by-step guide to optimizing your Google Business Profile for better local search visibility. Learn NAP consistency, categories, reviews, and posting strategies from 15+ years of local SEO experience.
How to Build a Local SEO Strategy That Actually Works in 2026
A comprehensive guide to local SEO in 2026, covering Google Business Profile optimization, citation building, review management, and the tactics that actually move rankings for small businesses.
The Complete Guide (with Resources) to Local SEO for Small Businesses in 2025
Master local SEO with this complete guide for small businesses. Learn strategies to rank #1 in Google Maps, earn more reviews, and increase traffic by 150%.
SEO Guide: Google's 2025 Quality Guidelines Explained for Business Owners
Learn how Google's E-E-A-T quality guidelines actually work and how to use them to outrank competitors in local search results.
